Radio Reaches People When Google Can't
- Peterson Media Group
- May 19
- 1 min read
We love digital marketing. In fact, we help with digital marketing. We build websites and we do google management.
But it has its blind spots. Most people only see online ads when they’re looking for something. But what if you could get in front of customers before they even realize they need you?
That’s where radio shines.
Radio reaches people in their everyday routines—when they’re commuting, cooking dinner, or working in the garage.These aren’t times people are scrolling, but they are listening. That’s a huge window of opportunity.
Radio builds brand awareness that lives in the back of someone’s mind until they’re ready to buy. When they finally do turn to Google, guess whose name they’re already thinking of? Yours.
So don’t wait until your customer starts the search—be the brand they already know. Radio makes that happen.
Give us a shout to get started: josh@petersonmediagroup.net
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